YouTube marketing is the marketing of YouTube videos, using YouTube as a medium. There are two distinct methods to YouTube marketing – pay per click advertising and affiliate marketing.
You can build your SocialMedic YouTube Marketing plan around one of these methods, or you can do both. Here are the benefits and drawbacks of each method
Pay Per Click Advertising – This is the more traditional form of marketing, using search engines such as Google to deliver traffic to your YouTube video. It can be used for all kinds of YouTube videos, but it’s more effective for certain types of videos.
If you’re just starting with YouTube marketing, you might want to consider starting with pay per click. It is a terrific method to get your videos noticed since there’s no cost to create your ads and get to the point where you’re generating money every time someone clicks on your ad.
Affiliate Marketing – This method of marketing uses other sites to find your potential customers. It has a lot of potentials, but it requires a lot of effort to make a successful income.
The benefits of SocialMedic YouTube Marketing are that your site does not limit you, and you don’t have to do anything except put your link in front of people who are interested in what you have to offer. That’s one of the most significant benefits and makes this an excellent method for beginners.
The drawbacks are the work involved in promoting your videos. You have to spend the time, spend the energy, to get the word out about your products and services, and to succeed, and you have to be a self-promoter at the highest level.
The Cost – The first benefit is the time. If you invest the time and energy into marketing your YouTube videos, you will reap the rewards, even if you aren’t earning yet.
The second benefit is the costs. While you may be able to make money with affiliate marketing, the prices of going through it can get overwhelming.
Thirdly, there are several risks involved in the benefits. You may need to spend money to take advantage of the benefits, so you will need to weigh up the pros and cons of your gains.
These three methods are probably the most popular and most effective of the ways of YouTube marketing. There are alternatives, however, such as blogs and message boards, which offer similar benefits without the risk of needing to spend money.
One more thing to remember is that YouTube has gotten a bad reputation because of the content that’s allowed in videos that are supposed to be promoting products and services. Although these can still be an excellent resource, as they tend to be over-loaded with profanity and other things that make it harder to read and hard to view, but sometimes the content is so informative and useful that it might be worth it.